Goodles CEO Jen Zeszut reveals how her disruptive mac and cheese brand revolutionized a stagnant category by engineering a nutrient dense, aesthetically bold, and superior-tasting alternative.

From cashing in her 401k to selling three boxes every second, this is the masterclass in "sneaky nutrition" and building a brand that's unafraid to be unique.

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Cheddar Than the Rest: How Goodles Out-Noodled Kraft

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Cheddar Than the Rest: How Goodles Out-Noodled Kraft

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