"It's 100% about relationships. Probably the most important part of Mitchell Bat is the people I've met along the way that I consider true friends or trusted advisors."

Jeremy Mitchell, agency creative director, web designer and most notably founder of Mitchell Bat Co., joined the podcast for episode 100 to discuss his passion project; a company that provides custom, hand-painted wooden bats to passionate & passive baseball fans, corporations and brands alike.

Jeremy discusses how his college degree in sports management, playing in a band in college and a crush on a graphic design major (who eventually became his wife) eventually led him to pursue a post-grad career in design.

A passionate baseball fan, Jeremy created a mockup of a hand-painted, striped bat one night and posted to his Instagram. The post got some likes and requests on where to purchase the bat, whom fans thought was a real physical product. Thus began the quest to start Mitchell Bat Co.

We discuss the social mission of MBCo, how a conscious effort should be put into building a brand, and how passion projects lead to incredible opportunities and collaborations that one would not always expect or receive from a full-time paying job.

Lastly, we discuss the value of relationships and how important they are to any career, let alone a side project.

Mentions Include:


Mitchell Bat Co. Twitter
Mitchell Bat Co. Instagram
Mithcell Bat Co. Website
Salemtown Board Co.
Todd Radom
BLDGrefuge 199c gallery
Mattingly Chartities
MBCo collaboration with Louisville Slugger
"Kern & Burn" book
Episode 97: Chris Do, TheFutur
Leatherhead Sports
Billie Creek Bats


USE CODE "MOS" AT CHECKOUT ON MITCHELLBATCO.COM AND GET 20% OF A BAT.

My next guest is going to be French designer & illustrator, Caroline Blanchet. Caroline is the founder of Ptitecao, French design studio that focuses on creating visual design and digital illustrations for the sports industry.

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Episode 100: Jeremy Mitchell, Founder & Creative Director of Mitchell Bat Co.

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