What if making more calls is actually hurting your sales results?Across 65 SDRs, the ones booking the most meetings aren’t the highest-activity reps—they’re often making fewer calls.If your outbound feels like a grind with inconsistent results, the issue might not be effort—it might be the model you’re using.In this episode, Ray breaks down why the “numbers game” is outdated—and what actually drives consistent pipeline today.What You’ll Learn in This Episode:• Why high call volume creates more problems than it solves in modern outbound• The hidden operational costs behind “cheap” SDR strategies• How top-performing reps approach prospecting differently—and why it compounds over time//Welcome to The Ray J. Green Show, your destination for tips on sales, strategy, and self-mastery from an operator, not a guru.About Ray:→ Former Managing Director of National Small & Midsize Business at the U.S. Chamber of Commerce, where he doubled revenue per sale in fundraising, led the first increase in SMB membership, co-built a national Mid-Market sales channel, and more.→ Former CEO operator for several investor groups where he led turnarounds of recently acquired small businesses.→ Current founder of MSP Sales Partners, where we currently help IT companies scale sales: www.MSPSalesPartners.com→ Current Sales & Sales Management Expert in Residence at the world’s largest IT business mastermind.→ Current Managing Partner of Repeatable Revenue Ventures, where we scale B2B companies we have equity in: www.RayJGreen.com//Follow Ray on:YouTube | LinkedIn | Facebook | Twitter | Instagram

We Manage 65 SDRs—The Top Ones Make Fewer Calls

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